
MeToo & Media Takedown
The Media Storm
In June 2018, everything changed. Bloomberg Businessweek published a sensational article by journalist Ellen Huet, leveling unverified allegations against OneTaste, its co-founder Nicole Daedone, and head of sales Rachel Cherwitz.
The article, released during the height of the #MeToo movement, painted OneTaste in a damning light, claiming criminal misconduct without substantiated evidence. The fallout was immediate: public outcry, reputational damage, and a sudden investigation by the FBI.
The Journalist’s Failings
Huet’s article has since been debunked for its lack of rigor and reliance on anecdotal accounts. The story omitted critical facts, ignored scientific research supporting OM, and failed to present balanced perspectives from OneTaste’s thousands of satisfied participants.
In a troubling twist, this same journalist later appeared as a commentator in a Netflix “true crime documentary,” discussing an active FBI investigation—a conflict of interest that raises serious ethical questions about the media’s role in shaping public perception.
The Cost of Bad Journalism
The Bloomberg article not only destroyed a thriving business but also weaponized public sentiment against two women who had dedicated their lives to empowerment and healing.